Creative outcomes: Digital E-learning platform design and Infographic creation.

Vision Express is one of the UK’s leading opticians and retailers for spectacles and contact lenses.

We created a series of e-learning modules for Vision Express. Setting The Scene e-learning module communicates the history of the Vision Express brand and the brand promise. It looks at expertise, the personal optician service, quality and product knowledge. The objective is to inspire retail associates to train through a personalised individual learning experience.

We blended existing brand values with the key messages the training needed to convey to deliver exceptional tools to engage learners and meet the training objectives. To convey information with clarity, we created a friendly platform with engaging infographics and images, video, humour, animation and quotations to inspire staff.